Earnest
Earnest is a Big Data company from the United States that collects and processes consumers’ data to craft reports for their clients, which include target, trends, and behavioral information.
They turned to us to develop their branding and graphic identity. In this case, we focused on their ability to analyze data, an expertise that was represented by using dots that can create new shapes and connections, evoking the brand’s tasks. The Visual Identity System includes elements that can communicate complex information in a clear and visually attractive way through various types of charts.
They turned to us to develop their branding and graphic identity. In this case, we focused on their ability to analyze data, an expertise that was represented by using dots that can create new shapes and connections, evoking the brand’s tasks. The Visual Identity System includes elements that can communicate complex information in a clear and visually attractive way through various types of charts.
Design
Membranding
Brand Director
Gustavo Stecher